資料詳細

概要

The future of competition
co-creating unique value with customers
C.K. Prahalad Venkat Ramaswamy
Harvard Business School Press
2004
1578519535

利用状況

詳細

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書名,巻次,叢書名 The future of competition co-creating unique value with customers
著者名 C.K. Prahalad Venkat Ramaswamy
分類記号1
331.84
著者記号 Pr
出版者 Harvard Business School Press
出版年月日 2004
ページ xiii, 257 p. : ill.
サイズ 24 cm
ISBN1 1578519535
注記 Includes bibliographical references and index
件名 LCSH:Competition LCSH:Customer relations LCSH:Customer services LCSH:Strategic planning LCSH:Economic value added LCSH:Success in business
登録番号 101638
内容細目1 The co-creation of value
内容細目2 Building blocks of co-creation
内容細目3 The co-creation experience
内容細目4 Experience innovation
内容細目5 Experience personalization
内容細目6 Experience networks
内容細目1 The market as a forum
内容細目2 Creating new strategic capital
内容細目3 Manager as consumer
内容細目4 Rapid knowledge creation
内容細目5 Strategy as discovery
内容細目6 Building new capabilities for the future